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The Difference Between Posting Content and Building a Brand
Today, almost every brand is posting content on social media. TikToks, Reels, Tweets, and photo dumps are being posted every single day. But just because a brand is active online doesn’t necessarily mean they are building a strong brand. A lot of businesses confuse posting consistently with actually creating brand recognition. Some disregard their own brand identity and follow along with every trend they come across. The reality is: Posting content keeps your page active Buil


Fresh Perspectives: Insights from the Interns
Our interns have been hard at work this spring—jumping into projects, sharing fresh perspectives, and bringing new energy to the team. In this seasonal roundup, we’ve pulled together their latest blog contributions, highlighting the unique voices and thoughtful insights they’ve added to BRND House. Colina Miroff Learning More Beyond the Technical Skills Hi! I’m Colina Miroff, a Social Media Intern at BRND House this spring. In this role, I focused on both internal and externa


Spring Cleaning: How to Clean up your Socials
As the snow begins to melt and the weather warms up, it is the perfect time for some spring cleaning. To most, this means, decluttering closets, deep cleaning garages, all with the end goal to start fresh. This does not fall short for Brands. Just like a physical space, your digital presence can get crowded, outdated, or misaligned over time. Trends shift, audiences evolve, and what worked a year ago may no longer reflect where your brand is today. For social media, spring c
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