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1 Hotels

Translating a distinctive hospitality experience into social storytelling that generated 5M+ organic views on a single post.

294K+Social follower growth across brand
5M+Organic views on a single post
Three guests lying back on a hotel bed

01 GOALS

Elevate 1 Hotels’ social media presence across Instagram, Facebook, TikTok, and YouTube Shorts while building a stronger digital community. The objective was to showcase the brand’s distinctive hospitality experience through compelling storytelling, platform-specific content, and meaningful audience engagement.

02 OUR STRATEGY

BRND House developed and executed a social media strategy tailored to each platform, managing content planning, copywriting, story design, community management, and trend reporting. Every piece of content reflected the 1 Hotels brand while driving engagement, supporting brand initiatives, and encouraging long-term audience growth.

03 RESULTS

Strategic storytelling and platform-specific content expanded 1 Hotels’ digital presence and built an engaged community across multiple social channels. Consistent content execution strengthened brand awareness and delivered organic growth through high-performing social campaigns.

Working with BRND House has been an incredible experience. Since partnering with them in 2023, they’ve become an extension of our team — creative, strategic, and always in tune with our ever-evolving messaging and storytelling. Their team brings fresh ideas, thoughtful connections, and a deep understanding of what resonates with our audience. Thanks to their efforts, our social media presence for 1 Hotel Nashville has grown stronger and stronger over time. BRND House truly goes above and beyond to make sure we feel special as their client!
Katy Crolius Director of Marketing · 1 Hotel Nashville

The gallery.

Hotel entrance with a slatted wood canopy
Sunlit lobby lounge
Friends toasting at a café table
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