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THE BLOG · NOTES FROM THE HOUSE

Notes from the House.

93 stories on public relations, social media, photography and the business of getting noticed — from the team behind the brands.

LATEST STORY · N° 93

BRND House Expands into Austin Market, Names Ryan Howell to Lead Growth

Austin-based executive joins agency as Senior Director of Business Development and Client Experience AUSTIN, Texas (Sept. 8, 2026) – BRND House, a full-service…

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Tips, trends and behind-the-scenes stories from the House since 2020. Pick a topic, or keep scrolling.

SHOWING 12 OF 92 STORIES

N° 92 BRND House Expands Leadership Team with Appointment of Toby Eborn Senior Director of Business Development and Client Success brings more than 15 years of sales, revenue and agency leadership experience NASHVILLE, Tenn. (Aug. 31, 2026)… N° 91 Instagram Is Evolving. Is Your Brand Keeping Up? Just when brands feel like they've figured out the algorithm, Instagram rolls out new features that change how people discover content, engage with creators, and… N° 90 What AI Can't Do For Your Brand AI isn't going anywhere. It's becoming a bigger part of everyday life, and businesses across every industry are finding ways to incorporate it into their workflows. As… N° 89 The Difference Between Posting Content and Building a Brand Today, almost every brand is posting content on social media. TikToks, Reels, Tweets, and photo dumps are being posted every single day. But just because a brand is… N° 88 Fresh Perspectives: Insights from the Interns Our interns have been hard at work this spring—jumping into projects, sharing fresh perspectives, and bringing new energy to the team. In this seasonal roundup, we’ve… N° 87 Spring Cleaning: How to Clean up your Socials As the snow begins to melt and the weather warms up, it is the perfect time for some spring cleaning. To most, this means, decluttering closets, deep cleaning garages… N° 86 Marketing Plays that Won this Super Bowl Last Sunday may have been the Super Bowl on the field, but for marketers, the real action often happens between the plays. While the game and halftime show draw massive… N° 85 2026 TREND PREDICTIONS As 2026 begins, one thing is clear: things are changing. After years of acceleration, brands and consumers alike are craving something different. More meaning. More… N° 84 How to Stay on Track During the Holiday Rush The holidays are a busy time for everyone, especially for those of us balancing deadlines, campaigns, and end-of-year goals. Between holiday events, travel plans, and… N° 83 Link in Bio vs. Comment-to-DM: Which Converts Better on Instagram? If you’ve spent any time on Instagram, you’ve probably leaned on the classic call-to-action: “Click the link in our bio.” It’s familiar,… N° 82 Beyond the Boost: Smarter Social Ad Strategies Clicking “Boost Post” on Facebook or Instagram might get your content out there fast, but if you’re serious about growth, boosting by… N° 81 Fresh Perspectives: Insights from the Interns Our interns have been hard at work this season, diving into projects, sharing their perspectives, and bringing fresh ideas to the table… N° 80 The Art of the Follow-Up: A PR Pros Guide to Earning Media Attention The art of the email follow-up is a crucial, yet often overlooked, component in the pursuit of securing media coverage. In today's… N° 79 How to Use AI to Level Up Your Marketing & PR AI isn’t here to steal your job, your creativity, or your perfectly brewed coffee. But it is here to make your life in PR and marketing a… N° 78 What’s Going On In The World Of Social Media No more playing by the rules; we welcome an era of chaos and creativity. As platforms evolve and algorithms adapt, social media marketers… N° 77 Shift Happens: The Power of Switching Up Your Workspace Let’s be real—everyone hits a creative block now and then. Whether you're working from home, in an office, or posted up at a coffee shop,… N° 76 Snap Decisions: Simple Settings to Take Your iPhone Pictures to the Next Level Ready to level up your iPhone photos? Our Snap Decisions segment is here with six game-changing tricks you might not know about. These… N° 75 Influencer Series: Hanna Bee Tucker Today, we are thrilled to be interviewing a good friend BRND House, Hanna Bee Tucker! Hanna, based in Nashville, is truly a busy bee… N° 74 Which Influencer is Right for Your Brand? So, you’ve decided to use an influencer to take your business to the next level on social media. Before you start DM’ing anyone and… N° 73 The Importance of Taking Risks in Execution One of the key differences between being a good businessperson and being a great businessperson is the willingness to take risks. If… N° 72 Lifestyle vs. Editorial Photography You know what they say - “a picture’s worth a thousand words” - so it’s essential to tell the right story with the image you’re… N° 71 White Limozeen Case Study GOAL: In the fall of 2019, BRND House was hired by Graduate Nashville to design and launch curated brand feeds for the property’s three… N° 70 5 Lighting Accessories Under $20 Good lighting can make or break your photos and seriously transform the quality of your images. We can’t always have studio lighting or… N° 69 Reach Your Target Audience Using Facebook Ads In order to ensure that your company’s ads are as effective as possible, it is important to understand your target audience. Facebook… N° 68 The Top TikTok Food Trends In the last few months, it seems like everyone we know has become something of an amateur chef. Just clicking through Instagram stories,… N° 67 BRND House’s 5 Favorite Editing Apps Blog Social media is all about visuals. If you enjoy posting photos to platforms like Instagram or Facebook, and are looking for new… N° 66 How to Generate a Productive Office Playlist with Your Team Let’s face it: no one wants to sit in silence at the office. We turn to music when we’re feeling a little low and need a mood booster, or… N° 65 Is Facebook Dying? If you've watched The Social Network, you’d know that Facebook was originally created to connect college-aged students and young adults,… N° 64 How to Create Shareable Instagram Content Instagram is home to over a billion monthly active users—that is, a billion potential audience members to your brand’s content. Of these… N° 63 The Remote Worker's Guide to Returning to the Office After months of working from home, many of us are eagerly looking forward to heading back to the office, catching up with work friends,… N° 62 Instagram Reels 101 Short-form video content is taking the world by storm, and Instagram didn’t want to miss out on the fun. They have finally rolled out… N° 61 BRND Influencer Series: Nina Joy We were thrilled to get the chance to interview Nina Joy from @thefoodjoy. Nina is based in New York and loves to take photos, try new… N° 60 BRND Influencer Series: Olivia Whalen Recently we chatted with Olivia Whalen of oliviasheastyle.com about all things social media, blogging, and her recent adventure as… N° 59 BRND Influencer Series: Jessica Slomberg from @NYCFoodComa We got the chance to chat with Jessica, the New York City-based foodie influencer behind @NYCFoodComa. Read below to hear her dish about… N° 58 BRND Influencer Series: The Sweet Life of Lina How did you get started in blogging? It all started during optometry school actually! I needed a creative outlet to keep me sane from all… N° 57 How to Bond With Your Coworkers Work is a place where you spend majority of your week, usually 40 hours at the very least. Since it’s inevitable that you are going to be… N° 56 5 Interview Mistakes to Avoid In an interview, first impressions are everything! This is your one chance to show prospective employers why you would be the best fit… N° 55 How to Deal With Toxic Coworkers Caution: toxic coworkers are on the prowl seeking opportunities to sabotage. Luckily, we’re sharing some precautionary measures you can… N° 54 The Difference Between Audience and Community In the social media world, size of your audience does matter; however, creating and cultivating a community of engaging like-minded folks… N° 53 Building Your Following The more the merrier absolutely applies when it comes to social media. The higher the following, the higher the reach. Size does matter!… N° 52 How to Build Your Portfolio You’ve composed your resumé, drafted your references and stalked LinkedIn for available positions; but you’re left wondering why the… N° 51 How to Interact with Editors on Social Media When working in public relations, it’s so important to create relationships with editors and writers, so they will be more likely to… N° 50 Why Goal Setting is Important Goals Get You Motivated Without realizing what you are working towards, it can be difficult to be motivated to work hard. When you don’t… N° 49 How to Handle Rejection Rejection. We all know the feeling. It’s discouraging and draining on a positive, can-do attitude. In a professional setting, rejection… N° 48 How to Embrace Changes in the Work Environment Whether you get promoted to a higher position, one of your colleagues leaves or there’s new management, it can be hard to deal with… N° 47 Negotiation Strategies Strong negotiation skills are very important in regards toin regard toprofessional and sometimes even personal matters. If someone is a… N° 46 How to Use Editorial Calendars to Your Advantage Unless you have a good relationship with an editor, finding out what publications will be covering can be challenging for a public… N° 45 The Ultimate Dictionary of PR Terms If you walk into a public relations firm, not only will you see people typing away on computers and talking to clients, you’ll also hear… N° 44 How to Prepare for a Content Shoot Brands are constantly in need of new content to post every day- and that’s great news for content creators! We’ve put together a list of… N° 43 Photography Etiquette Photography etiquette is something you don’t hear much about but is truly important to keep in mind, especially in the agency world. When… N° 42 The Best Stock Photo Resources There’s not always time or budget to shoot an image library for your website or design work. Stock photo sites typically charge excessive… N° 41 Dos and Dont's of Food Photography When scrolling through your Instagram we’re sure you see lots of food photos (the good and the bad). People love to show off their… N° 40 Biggest Mistakes You're Making with iPhone Photography With iPhone photography being so prevalent among social media users, photos can make or break your audience awareness. We have rounded up… N° 39 How to Add Flare to Your Photography Showing personality in your photos is so important, whether you are representing yourself on social media or managing a client’s… N° 38 Content Shoot Etiquette With social media at the forefront of marketing and advertising, clients rely heavily on their agencies to provide and produce beautiful… N° 37 What Sets BRND Apart From Other Agencies When looking for an agency to manage an aspect of your company that you either do not have time to invest in or do not have the skill set… N° 36 Working Out of Multiple Offices Efficiently Working out of multiple offices can get complicated. It requires significant amounts of organization, set processes, and constant… N° 35 Setting Measurable Goals Setting goals are important in every business, but it is crucial at BRND House. The public relations and social media industries can be… N° 34 We Tried Captiona You know that scene in nostalgic high-school movies, where the handsome jock is attempting to write a book report, or a history paper and… N° 33 5 Ways To Grow Your Social Audience Around the BRND House office, “Social media and marketing never sleep” is a commonly used phrase, and it holds true. Every day, social… N° 32 Staying Creative With Content There are many different ways to stay creative, but what I have learned the most while working with BRND House is that we learn together… N° 31 How BRND House Works Together BRND House has clients across the US. With two offices, one being in NYC and the other in Nashville, it’s important that we can all work… N° 30 How to Revamp a Client's Social We’ve all been there – you get a new client and their social account is a hot mess. You see no way to smoothly shift from the chaos to a… N° 29 Prop Importance Sometimes a photo is missing a little extra something, that’s where props step in to save the day. Take food photography for example,… N° 28 Webinar Recap: Mastering Instagram Stories As told by Social Media Coordinator Savannah Wasserman A few weeks ago I participated in a Webinar put on by HeyOrca, an online social… N° 27 Tools We Use at BRND House “There’s an app for that.” A phrase that was once tossed around as a joke now holds so much truth. In 2019, there’s truly an app for… N° 26 BRND House Influencer Series: Corey Marshall We got the chance to chat with Corey Marshall, LA based foodie influencer behind @missfoodieproblems! Scroll down to learn about how she… N° 25 How to Handle Unresponsive Editors You come up with the perfect story angle, spend hours crafting an interesting and informative pitch, distribute it to one or maybe one… N° 24 Photography 101 Are you still set on Auto Mode? We have all been there, but it’s is time to tap into all of your wonderful talents and get to know your… N° 23 Extra Gadgets for iPhone Photography In a world where selfies rule and the next Instagram post is on the top of our minds, we’re constantly looking for ways to level up our… N° 22 Turning Your Hobby into Your Hustle So, the saying goes, “Do what you love, and you’ll never work another day in your life.” While doing what you love can still be hard… N° 21 BRND House Influencer Series: Ewa of Nom Life Recently, we got the chance to sit down with Ewa of Nom Life. She and her husband Jeromy are an NYC based foodie duo who love food and… N° 20 Public Speaking Tips Public speaking can be the most rewarding and scariest experience of your life. Whether it be in front of a small number of your peers or… N° 19 How to Send Emails That Will Get a Response People are really busy, we get it. The idea of sending an email rather than wasting time on a phone call seems like such a great idea,… N° 18 Importance of Building Relationships with Media and Influencers As publicists, networking with media and influencers is a very important part of the job. PR isn’t just about writing and distributing… N° 17 Understanding an Editor's Beat Beat reporting is also known as specialized reporting. Editor’s that write to a specific beat are reporting on a specific issue, sector… N° 16 BRND House Reads: The One Minute Manager Managing people is easier said than done. With a managerial role come smore responsibility and accountability while leading a team. The… N° 15 BRND House Series: Fashfoodies Elana and Monica are sisters who love traveling, having fun and eating great food. These bi-coastal babes (Elana in NYC and Monica in… N° 14 How to Prepare Your Clients for a TV Segment For PR professionals, securing a TV placement for your client calls for a celebration. It’s an accomplishment that gives your client the… N° 13 Dealing with Micro-Managing Clients When you work in the public relations and social media industry, you’ll deal with an array of clients and different personalities… N° 12 6 Steps for Client Onboarding Client-onboarding is the process of introducing your new clients to your company and practices. The process includes addressing any… N° 11 Why You Should Be Sending Targeted Pitches For decades, public relations has largely been seen as a who you know business. But times are changing, and a more adequate amount of… N° 10 BRND House Influencer Series: Tiffany @BREAKFASTATETIFFANY Recently we got a chance to look more inside the life of a NYC-based influencer Tiffany Stacy of @breakfastatetiffany. Read more about… N° 9 Brand Yourself Before You Get Branded In a world where Instagram is vital to life itself and a “handle” has become a second identity, it’s easy to see why “personal branding”… N° 8 How to Effectively Criticize The notion of constructive criticism is one that is much easier said than done. But there is no denying that each of us desire to be the… N° 7 BRND House Influencer Series: Arts and Food NYC Recently we chatted with Dayna and Brian of @artsandfood_nyc and got the inside scoop on their day-to-day and where it all began. Read… N° 6 5 Instagram Story Hacks You Need to Try Need to freshen up your Instagram game? IG stories are the most effective way to share what you are working on or experiencing daily. By… N° 5 5 Ways to Succeed at Being Your Own Boss The entrepreneurial dream of becoming your own boss is not all rainbows, butterflies, and vacation days. Here are 5 ways to ensure a… N° 4 Event Networking – What to Remember Before, During, and After Imagine this scenario: You signed up for a networking event, spent days (maybe even weeks) researching the attendees and rehearsing your… N° 3 Reputation Management 101 A good day in the life of a publicist runs along the lines of helping your clients promote a grand opening, celebrating a company… N° 2 4 Proven Hacks to Improve Your Restaurant's Instagram Dining isn’t all about food anymore - it’s about the perfect photograph. If you live in any well-traveled city, you’ve probably witnessed… N° 1 Food Photography 101 The most important rule for food photography is making sure the quality of your food images meets the standards that customers expect…

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